TheWhitelabel Desk
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Industries / Ecommerce & DTC

White label marketing for ecommerce & dtc

We run Shopify, marketplace, and multi-brand catalogs accounts on our bench, under your brand. Measured on ROAS and contribution margin — because that is what your client renews on.

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ROAS 2.4–6x
Typical cost per lead range in ecommerce
48hr
Build turnaround
1 day
To a named operator
No cap
Accounts per month
The category

What makes ecommerce accounts hard

Ecommerce & DTC accounts fail for reasons that have nothing to do with bid strategy. The recurring one is feed hygiene, attribution gaps, and promotional cadence — and an operator who has only run three of these accounts will not see it coming.

The second is measurement. Most ecommerce clients are handed a report full of impressions and clicks, then churn six months later because nobody connected the spend to ROAS and contribution margin. The number that keeps the retainer is the one your client's operations team already tracks.

Our bench has run these accounts across dozens of markets, so the mistakes are already priced in. You keep the relationship and the margin; we handle the part that requires having done it before.

Approach

How we run ecommerce accounts

01

Intent mapping first

We separate the emergency, research, and price-shopping intent in ecommerce before touching a budget. Most inherited accounts treat all three the same way.

02

Lead quality over lead volume

Cheap leads are easy in ecommerce. We optimize toward ROAS and contribution margin, then show you the trade we made to get there.

03

Creative built for the category

Ecommerce & DTC creative has conventions that work and conventions that only look professional. We test the difference instead of assuming.

04

Tracking you can defend

Call tracking, form attribution, and offline conversion import where the client's CRM allows it. No unverifiable dashboard numbers.

05

Seasonality planned, not reacted to

Feed hygiene, attribution gaps, and promotional cadence is predictable. Budgets and creative rotate ahead of it rather than after the dip.

06

Reporting your client understands

Monthly narrative in your template that answers the only two questions they have: what came in, and what are we doing next.

Services

Ecommerce & DTC accounts we fulfill

PPC
paid search
SEO
search visibility
Meta Ads
paid social
Creative
ad production
Reporting
client reporting
Landing Pages
conversion pages
Questions

Ecommerce & DTC white-label questions

Do you have ecommerce experience specifically?

Yes. Our bench runs Shopify, marketplace, and multi-brand catalogs accounts continuously, which is why we can quote a turnaround instead of discovering the category on your client's budget.

What cost per lead should we promise a ecommerce client?

In most markets ecommerce lands around ROAS 2.4–6x, but it moves with competition density and offer strength. We give you a defensible range after a 30-minute look at the account — never a number on a sales call.

Will the client know you exist?

No. Your domain email, your reporting template, your team name. We join client calls as your staff when you want us there.

Can you take an account mid-flight?

Yes. We audit before we change anything, document what we found, and tell you honestly if the previous work was fine.

What if the client churns?

Drop the seat with 30 days' notice. Capacity is monthly, so a churned client is not a cost you keep carrying.
Other industries
Home Services
home services
Law Firms
legal
Dental Practices
dental
Med Spas & Aesthetics
med spa
Real Estate
real estate
B2B & SaaS
B2B SaaS

Sell the ecommerce account. We'll run it.

Thirty minutes on your book and where you’re capacity-blocked. You’ll leave knowing what a seat would cost you.

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